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  Global Business  
  Updated March 9, 2005  
     
 

Qualified Rate Base: 1,000,000

The Magazine of Global Opportunity
TIME Global Business is a self-contained magazine bound into the center
of TIME, dedicated to showing U.S. companies of all sizes how to seize new opportunities in today's international marketplace and through global
e-commerce.

Available 12x in 2005.

Demographics
Rate Base 1,000,000
Audience 5,060,000
Male/Female 60%/40%
Median HHI $84,609
College Grad.+ 2,513,000
Professional/Managerial 2,834,000
Median Age 45.7
Source: 2004 Fall MRI

Editorial Positioning
TIME Global Business connects the interests of top executives and tech decision makers with features such as:

  Management: Strategies and best practices to optimize global operations
Executive Profile: Compelling insights into CEOs meeting the challenges of the global marketplace
World Beaters: Quick takes on top international executives and their success stories.
Technology: Advancements and investments in tech that make sense for business

One Million Global Decision Makers
TIME Global Business is delivered to a rate base of 1,000,000 subscribers with top management or technical job titles. Subscribers are qualified individually by job title or subscriber household. These one million decision makers who control global business and technical purchasing include:

  • CEOs/Chairmen/Presidents
• Owners/Partners
• Other Corporate Officers
• Department Heads/Managers/Supervisors
• Scientists/Engineers/Technical Specialists (IT)
• Technical Professionals

New Opportunity:
TIME Global Business — Worldwide in 2005

Starting in 2005, all of TIME's international editions offer TIME Global Business monthly in their own regions — presenting global marketers with the unique opportunity to reach a worldwide audience of nine million executive elite decision makers through one global print brand and through one consistent and quality editorial platform.

2005 TIME Global Business (U.S.) Rates
Rate Base
B&W
2C/4C
Page
82,500
$110,000
Note: Add 15% for bleed

 

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For more information contact your TIME Sales Representative or TIME Sales Development Director Damian Slattery at 212-522-5890.