Be Part of One of the Most Recognized and Anticipated
Media Events in the World

Everybody Talks About It
TIME’s Person of the Year issue creates worldwide buzz. It’s covered in hundreds of newspapers and reported on by every major television network. From Good Morning America to The Howard Stern Show, the Person of the Year issue is talked about. It’s discussed on the radio, Internet and in offices, schools and homes around the nation.

Proven Reader Interest
Our 21 million readers demonstrate serious involvement with the Person of the Year issue — flooding TIME’s Letters department all year with nominations and then following up to hail or condemn the choice. In fact, the Person of the Year issue is one of TIME’s most-responded-to issues.

Greater Exposure for Advertisers

• Extended Newsstand Presence: Person of the Year issue will be on sale at newsstands for two weeks.
  
• Bonus Circulation: Extra copies will be on newsstands to respond to heightened consumer demand.
  
• Keepsake Issue: The Person of the Year issue strikes an emotional chord with our readers, spotlighting the people who change our world and the events that impact our lives.

Catch the Early Buzz with TIME.com
Starting early November, visitors will be able to debate this year’s nominees in TIME.com’s Person of the Year section, browse through the cover collection and test their knowledge of Person of the Year trivia.

An Authoritative Environment: As the year comes to a close, people turn to TIME for the analysis and perspective they have come to trust.

Source: Fall 2004 MRI

* On sale two weeks.

Click for the Editorial Calendar

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