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TIME's affluent audience continues to be the largest and youngest of the three newsmagazines.
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National |
| Median Age |
48.6 |
| Median HHI |
$114,656 |
| Median Personal Income |
$65,095 |
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|
| |
Aud (000) |
Comp (%) |
Index |
| Adults |
5,411 |
100% |
100 |
| College Educated |
4,609 |
85.2 |
112 |
| College Graduate+ |
3,469 |
64.1 |
120 |
| P/M |
2,831 |
52.3 |
108 |
| Top Management |
901 |
16.7 |
110 |
| HHI $100,000+ |
3,385 |
62.6 |
110 |
| HHI $150,000+ |
1,490 |
27.5 |
132 |
| Personal Income $40,000+ |
3,935 |
72.7 |
104 |
| Personal Income $50,000+ |
3,293 |
60.9 |
108 |
| Personal Income $75,000+ |
1,990 |
36.8 |
114 |
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|
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Source: 2004 Mendelsohn Affluent Survey, based on HHI $75,000+
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