TIME is the undisputed leader among news magazines, with the largest circulation, the highest average subscription price, and a readership that is willing to pay a premium for the magazine they value the most.

ABC Statement December 31, 2004

ABC Statement (December 31, 2004)
Total Circulation 4,034,061
Rate Base	4,000,000
% Above Rate Base	.9
Newsstand Sales 173,427
Cover Price	$3.95
Subscription Sales
Average Subscription Price	$38.14

Source: ABC Statements, U.S. circulation only

For more information, contact your TIME Sales Representative.